Design

Creative That Connects

Whether developing a brand or designing promotional materials, my design work brings ideas to life through clean visuals, thoughtful details, and a creative point of view. These projects explore how design can shape identity, capture attention, and create lasting impressions.

Projects

Two versions of the Sweet Claude's rebrand logo

Sweet Claude’s Brand Redesign

How do you honor nostalgia while building something new? This rebrand of a beloved local ice cream shop combines legacy ties with a modern twist, using storytelling, audience research, and visual identity to create a refreshed yet familiar look and feel.

Coachella lineup design

Coachella Promotional Campaign

For one of the world’s most iconic festivals, I created a full suite of promotional materials. This project explored event branding across formats, blending bold visuals with cohesive messaging. Through thoughtful exploration of brand tone, audience appeal, and creative cohesion, the campaign captures the bold energy and immersive experience that define the Coachella brand.

Discover More

Curious how visuals connect with strategy or how design supports broader marketing efforts? Check out more of my work across disciplines.

Let’s Connect

Have a project in mind or want to collaborate on a rebrand, campaign, or creative direction? I’d love to hear from you.